Whilst I am semi-active on Twitter, email remains my primary method of speaking with potential advertisers, partners, and customers. I receive dozens of emails every week through this blog. Unfortunately, a large number of emails come from time-wasting choosy beggars who want something from me, but are not willing to …
Growing an email list is a tiring affair. You need to entice people in with free eBooks, competitions, and other free goodies. Even when you bait people in, it will probably still take years of adding content to your website in order to generate the traffic necessary to acquire a …
Business is all about generating leads and conversions. Without satisfying these two metrics, death is imminent. Fortunately, the digital realm has provided marketers with an array of avenues to fill a sales funnel. In the past several years, thanks to the meteoric rise of video content, webinars have become one …
They say that the money is in “The List”. I am sure this has been drilled into you time and time again. This is a common phrase that has been regurgitated by internet marketers and bloggers for as long as I can remember. I have said the phrase myself in …
An email list means big business for organizations. In fact, it’s not only a beautiful way to get people back to your online store, blog or forum, but if you have enough people on the list it serves as a way to show off your social credibility. Telling people that your …
Sending emails directly from your email account or from your website’s server is never a good idea. Your delivery rate will be low and if enough subscribers label your emails as spam your server’s IP address could be blacklisted. That is why most website owners use an SMTP email service …
Self-hosted email marketing solutions are an effective way of reducing the cost of your email marketing campaigns. If you are currently using a hosted email marketing solution such as MailChimp, I recommend doing some homework on a self-hosted alternative as you could save hundreds or even thousands of dollars per …
Email marketing is an effective strategy for promoting your brand, product, and services. Many website owners use established email marketing services such as MailChimp. There are some drawbacks to using hosted email marketing services to manage your promotions. Firstly, you need to abide by their rules and guidelines. For example, …
The money is in the list. How many times have you heard that? The reason internet marketers go on about growing your email list is because a large email list is such a powerful tool. It allows you to send a ton of traffic to any article you publish. It …
Elegant Themes caused a stir in 2014. They strolled into the year off the back of the launch of Divi, which is now regarded as one of the best WordPress themes in the market. Later in the year they expanded their range of plugins by releasing the stylish social media …